Was taking a walk to the bank this morning, when these posters stopped me in my tracks..
When I got to work, I went on the website and found this:
I just want to commend the people behind this initiative for a few things:
– The excellent use of attention grabbing copy (as a copywriter, this is the first thing I noticed)
– The insightful use of walls as the conduit for the message (in Lebanon, walls are a very effective means of communication/advertising space..for a message to be heard (in Lebanon), it is still essential to have presence both online and offline.)
– And for taking this important cause under your wing!
Great work you guys (and girls)! You have my support!
Check out the LEBIDAHO blog, and their personal stories here.